What is SEO anyway?

SEO is an acronym meaning Search Engine Optimization.



Lets break it down word by word shall we… 

DEFINITION OF SEARCH

transitive verb
1
: to look into or over carefully or thoroughly in an effort to find or discover something: as a : to examine in seeking something <searched the north field> b : to look through or explore by inspecting possible places of concealment or investigating suspicious circumstances c : to read thoroughly : check; especially : to examine a public record or register for information about <search land titles> d : to examine for articles concealed on the person e : to look at as if to discover or penetrate intention or nature
2
: to uncover, find, or come to know by inquiry or scrutiny —usually used with out
intransitive verb
1
: to look or inquire carefully <searched for the papers>
2
: to make painstaking investigation or examination

All of the above would apply in our case of SEO search.

DEFINITION OF ENGINE

1
obsolete a : ingenuity b : evil contrivance : wile
2
a : something used to effect a purpose : agent, instrument engine of horror and of crime — E. A. Poe> b : something that produces a particular and usually desirable result <engines of economic growth>
3
a : a mechanical tool: as (1) : an instrument or machine of war (2) obsolete : a torture implement b : machinery c : any of various mechanical appliances —often used in combination engine>
4
: a machine for converting any of various forms of energy into mechanical force and motion; also : a mechanism or object that serves as an energy source engines for quasars>
5
: a railroad locomotive
6
: computer software that performs a fundamental function especially of a larger program

It’s number 6 that applies to search engine optimization in this case.

DEFINITION OF OPTIMIZATION

: an act, process, or methodology of making something (as a design, system, or decision) as fully perfect, functional, or effective as possible; specifically : the mathematical procedures (as finding the maximum of a function) involved in this

Perfect.

So lets recap…….

Search : : to uncover, find, or come to know by inquiry or scrutiny
Engine :  computer software that performs a fundamental function especially of a larger program 
Optimization :  an act, process, or methodology of making something (as a design, system, or decision) as fully perfect, functional, or effective as possible


Search engine optimization is the process of making by design, as effective as possible for a computer performing a fundamental function of uncovering or finding……YOUR WEB SITE!


That’s it! 

SEO is designing and altering your website so that its easiest for users to find on a Search Engine.