Attraction marketing secrets is what makes one a true leader! The leader has a mindset that is attractive to others and although everyone in the MLM industry wants to have it, only a few actually attain that status because they chose to stay on the path to excel and become the leader they want to be.
If your coming into the network marketing industry with an employee mindset, you’ll soon realize that their are certain skill sets that are required to succeed in this industry. As long as you recognize that fact and are willing to do what it takes to succeed, it won’t be long until you start developing a business owner mindset
MLM’ers that got there hands on Mike Dillard’s Magnetic Sponsoring book realized that instead of chasing everyone in their warm market, they made a decision to be a leader and provide free excellent value free of charge. The kind of value that makes your prospect think “If this leader gave me this valuable information upfront for free, imagine how more successful I would be if I went into business with him or purchased his product.” Having your prospects think this way is a powerful, smarter and easier way to build longevity in any business.
OK so let’s gather some information for your attraction marketing foundation by asking yourself the following questions.
Who Inspires You in the network marketing industry?
What is it that draws you to this person?
What does this person discuss that keeps you coming back for more?
Who is this person BEING?
Now that you’ve answered these foundational questions for yourself, let’s breakdown how you will apply these leadership qualities in every future piece of content you submit.
Who Are YOU BEING?
Do you care what others think of you? You’ve got to get passed this. In life, you’ll come across all sorts of people that will…
like you or not
agree with you or not
trust you or not
Either way, it doesn’t matter! You’re not looking to attract everyone in the world into you business. Only those who resonate with you. So who are you being when you’re shooting a video or writing an article? A person that has…
Integrity
Confidence
No judgments about yourself
Transparency
A vision of where you want to lead your team towards
These are the qualities you want in order to build influence in your audience. Now that you have decided to make these qualities a part of your daily life. Let’s figure out what audience would work best for you.
Who Are You Providing Value To?
I’m going to assume you’re in an MLM, network marketing or a direct sales company if your reading this article. If that’s the case then you are catering to other network marketers. Do you know what other fellow marketers are struggling with?
Inability to generate daily leads
unfocused traffic strategies
Not sure how to provide value when just starting in MLM
Not knowing how to start on online presence
Inability to build rapport when calling prospects
Procrastination
Fear of success
The above is just a sample the best way I’ve found out is to email your list a survey and find out what their specific struggles are. Do a Google search for “Online Surveys” to find a free survey service. Once you have this information you can offer value on providing a solution to their pain.
Provide Value, Get Rid of the Pain
Now that you’ve decided to be a leader, familiar with who your target audience is and what they need from you, go ahead and give it to them. So when they survey’s came back what were the top 3 issues.
Unable to generate leads – provide information on a free and paid strategy that works for you and give it to them.
Not sure what traffic strategy – provide information on a training platform you can send your prospects to.
No Phone Closing skills – provide a recorded audio of either yourself or mentor that they can listen to so they can here an attraction marketing pro in action.
Get the idea?
The key to all this network marketing stuff is really looking out for you prospects best interest and never stopping to provide value to you audience. If this sounds like too much work and no fun for you then this industry may not be for you. However, if your the type of person that really wants to grow personally and truly care about the success of others, financial success will follow sooner than you think. Remember people first, money last!
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